April 28 & 29, Dublin

The Reinvention Summit is more than an event—it’s a call to action for leaders navigating today’s rapidly evolving business landscape. 

At CovQ, we know that sustained success isn’t about one-time transformations but about mastering value creation through continuous innovation, evolution, and reinvention. That’s why we’re excited to participate in this dynamic gathering of 450 ambitious leaders, innovators, and strategists among 20+ forward-thinking speakers, including 

🎤Aidan McCullen, Founder of The Reinvention Summit, Author of Undisruptable, and Host of The Innovation Show

🎤Prof. Rita McGrath, Columbia Business School, C-Suite Strategist, Best-selling author

In the Harvard Business Review Analytic Services report produced in association with CovQ by 8W8, “Mastering Value Creation by Centering Strategy and Execution”, Professor Rita McGrath highlights that true competitive advantage lies in an organization’s ability to adapt and execute amid uncertainty:

“Sustainable competitive advantage is increasingly a myth; what really matters is the ability to see shifts early and act on them decisively.” — Professor Rita McGrath, Columbia Business School

This principle is at the heart of CovQ’s approach. Value creation isn’t just about having the right strategy—it’s about executing it with precision, agility, and data-driven insights. Whether it’s private equity firms, growth companies, or consulting firms, organizations need a systematic way to identify key value drivers, develop strategic initiatives, and ensure execution aligns with their mission.

At the Reinvention Summit, we look forward to engaging in conversations on:
✅ How organizations can avoid stagnation by continuously reassessing their value drivers
✅ Why tying strategy and execution is the key to outperforming the market
✅ The role of human and artificial intelligence in making value creation a repeatable process

Professor McGrath also notes:

“Companies that thrive are those that create and capture value—not just once, but over and over again.”

This is precisely what CovQ enables: implementing a structured, data-driven operating system for value creation that ensures organizations don’t just adapt to change but lead itand enjoy the benefits of compounding.  Are you attending the Reinvention Summit? Get your tickets, and let’s connect!

About the author:
Ralf Hirt CEO & Founder - CovQ by 8W8
Chief Executive Officer and founder, Ralf Hirt, launched CovQ by 8W8 with a vision to empower business owners, management teams, partners, and investors to achieve their full potential and create compound value. Ralf brings extensive experience from diverse roles across volatile phases in the tech, marketing, and commerce industries, holding operational executive positions worldwide, including Hong Kong/China, Sydney/Australia, London/UK, Munich/Germany, and New York City since 2005. Throughout his career, Ralf has driven growth for tech companies such as Harri, TUNE (acquired by Branch & Constellation Software), MODE, DoubleClick (acquired by Google), fit CRM (acquired by Omnicom), in addition to advising Prion Group from inception to successful sale to Accenture. A 'fun fact': Ralf's global experiences inspired the creation of 8W8, the 'New World Modelling Engine,' introduced in his fiction work "8W8 – Global Space Tribes" in 2007 and expanded in summer 2020. With a background spanning companies of various sizes and mentoring dozens of tech businesses, Ralf consolidated his learnings into CovQ by 8W8 leading to the development of the CovQ Value Creation OS and the briefing paper 'Mastering Value Creation by Centering Strategy and Execution' produced by Harvard Business Review Analytic Services in association with CovQ by 8W8.